RacePress.co.za's variety of South African Motorsport news is now available via four of the leading social media platforms

RacePress.co.za makes motorsport news more accessible with a new distribution strategy

Keeping up with audience behavioural habits is vital to ensuring a competitive advantage while keeping South Africa‚Äôs motorsport enthusiasts updated with the latest racing news. After being established during April 2017, the RacePress.co.za brand has implemented a host of new strategies to make news more accessible for their growing list of subscribers. The brand is owned by and runs parallel with RacePics.co.za, a leading PR, photography and social media service provider within Africa. Company owner Paul Blackburn elaborates on some…